Recall

VOLUNTARY RECALL: LUUM LED TUMBLERS

Recall Summary

Name of Product: BUILT LUUM Tumblers

Units: About 75,800

Description: This recall involves the LUUM collection of BUILT-branded light up tumblers. The recalled plastic 16 oz. or 18 oz. drinking cups with a lid and a straw were sold in various winter holiday and Fourth of July themes. The tumblers have a bottom compartment containing a LED light that has a preinstalled button cell battery. “LUUM,” the tumbler’s theme name and the following corresponding item numbers and UPC codes are printed on a label located on the tumblers’ underside or hangtag.

Hazard: The recalled LED tumblers can break making the button cell batteries accessible to children and posing choking and ingestion hazards. When button cell or coin batteries are swallowed, the ingested batteries can cause serious injuries, internal chemical burns and death.

Note: Button cell batteries are hazardous. Batteries should be disposed of or recycled by following local hazardous waste procedures. 

Consumer Contact: Lifetime Brands toll-free at 888-561-2269 from 9 a.m. to 5 p.m. ET Monday through Friday, email at Recall@Builtny.com.

Recall Notice: CPSC Link

Recall

VOLUNTARY RECALL: LUUM LED TUMBLERS

Recall Summary

Name of Product: BUILT LUUM Tumblers

Units: About 75,800

Description: This recall involves the LUUM collection of BUILT-branded light up tumblers. The recalled plastic 16 oz. or 18 oz. drinking cups with a lid and a straw were sold in various winter holiday and Fourth of July themes. The tumblers have a bottom compartment containing a LED light that has a preinstalled button cell battery. “LUUM,” the tumbler’s theme name and the following corresponding item numbers and UPC codes are printed on a label located on the tumblers’ underside or hangtag.

Hazard: The recalled LED tumblers can break making the button cell batteries accessible to children and posing choking and ingestion hazards. When button cell or coin batteries are swallowed, the ingested batteries can cause serious injuries, internal chemical burns and death.

Note: Button cell batteries are hazardous. Batteries should be disposed of or recycled by following local hazardous waste procedures. 

Consumer Contact: Lifetime Brands toll-free at 888-561-2269 from 9 a.m. to 5 p.m. ET Monday through Friday, email at Recall@Builtny.com.

Recall Notice: CPSC Link

Remedy

Customers who purchased the recalled LUUM Tumblers must discard the LED light component and then upload a photograph of it in the trash when completing the form.

LUUM Recall Refund Form

Consumers should immediately stop using the recalled tumblers, place them in an area that children cannot access them, and properly dispose of the battery. Consumers must discard the LED light component and then upload a photograph of it in the trash when completing the Product Recall Refund Form.  We will process your request and will contact you within 2-3 business days if we require further information. Please allow approximately 30 days for your refund to be processed.



Products Impacted

NAME: FLAG
SKU: 5331968
UPC: 843461121033

NAME: HEART N STARS
SKU: 5331965
UPC: 843461121002

NAME: USA
SKU: 5331966
UPC: 843461121019

NAME: JOLLY JOURNEY
SKU: 5323725
UPC: 843461115568

NAME: FIREWORKS
SKU: 5331974
UPC: 843461121057

NAME: WINTER BLOOM
SKU: 5323723
UPC: 843461115537

NAME: LET IT SNOW
SKU: 5323722
UPC: 843461115520

NAME: WINDMILL
SKU: 5331969
UPC: 843461121040

NAME: MERRY MAGIC
SKU: 5323724
UPC: 843461115544

NAME: STARS
SKU: 5331967
UPC: 843461121026

NAME: FESTIVE FOREST
SKU: 5324497
UPC: 843461116374

NAME: MERRY GLOW
SKU: 5324498
UPC: 843461116381

NAME: MERRY GLOW
SKU: 5323721
UPC: 843461115551

NAME: FESTIVE FOREST
SKU: 5323719
UPC: 843461115513

NAME: LET IT SNOW
SKU: 5324499
UPC: 843461116398

UPC & SKU DETAILS

Sold at: Kroger, Hy-Vee, Meijer, Nordstrom Rack and Winn-Dixie store nationwide and builtny.com online from October 2024 through December 2025. Retail prices were 16oz/$10 and 18oz/$15

SKU/MODEL NUMBERS

5323719, 5323722, 5323723, 5323724, 5323721, 5324499,5323719, 5323725, 5328144, 5331965, 5331966, 5331967, 5331968, 5331969, 5331974,

UPC NUMBERS

843461115513, 843461115520, 843461115537, 843461115544, 843461115551, 843461115568, 843461121002, 843461121019, 843461121026, 843461121033, 843461121040, 843461121057, 843461116374, 843461116381, 843461116398

PRODUCT HANG TAG

“LUUM,” the tumbler’s theme name, item number and UPC code are printed on a label located on the tumblers’ underside or hangtag.